Culture and Lifestyle

What do have in common fashion weeks, the Internet and the social media?

Published

7 years ago

March 7, 2018

Whoever uses the Internet nowadays knows the importance that influencers have. Not only when it comes to advertise any product with the purpose of selling it but also when it comes to provide more visibility to any brand, idea or business. In fact, it is in these cases where influencers are more and more important since they are a good asset for companies, even an investment.

After all, knowing what other people thinks about a specific product or service is seen as a trust mark, specially if we feel connected to the person who is telling us about all its the features. A connection that has come together with the widespread use of the Internet and the social media, no matter the area we are or the audience we are addressing.

In fact, we can see a good example of this influence in the world of fashion and, in concrete, in the different fashion events, which have seen in these technological means the best way of promotion.

Or at least that is what we can infer from the data of the last report of Launchmetrics and the Council of Fashion Designers of America (CFDA), Front Row to the Consumer. A report where we can see the impact that the Influential voices of Fashion Weeks have and why these fashion events are still successful even if they are very expensive and last for so little (the average cost of a catwalk show is around 200,000 dollars for a standard time of 10 to 15 minutes).

An influence that corresponds to the big impact the social media and the Internet have on our lives at present, at the so-called “digital era”, where it seems that nobody knows you unless you are on the web.

Fashion, social media and influencers: how do they relate?

As it has already happened in many other businesses and industries, the arrival of the new technologies (and, above all, the arrival of social media and influencers) has supposed a complete change in the way things developed so far.

It is been ages ago (or at least that is what it looks like) since we relied on TV or newspapers adds to know about the different products, services and events we could access to. On the contrary, today, no matter what you are looking for, you will probably end up turning on your computer, opening your browser and googling it. And, what is more important, you will probably find exactly what you are looking for. As fast and easy as it sounds.

In view of this situation, we should not be surprised to hear about all the possibilities this new trend involves for any industry. And much less to hear that in the fashion industry all these changes have been a complete success.

Just think for a moment about the “rules” that guide social media and the role influencers play, where we want to see nice pictures and stories or where we want to buy products that will make our lives easier. And now taking this into account, you may better understand the great relationship that fashion and the new technologies have.

In fact, as we have stated before, the report of Launchmetrics and the Council of Fashion Designers of America (CFDA) has actually examined all these changes and obtained very interesting data. For example, that the visibility of most of the brands increased during the fashion weeks thanks to the social media (up to 800 % with respect to the rest of the year) or the fact that the Media Impact Value (MIV) of all these fashion brands makes fashion weeks a very good investment.

The influence funnel: are we really free to choose?

When talking about social media and, specially, about the role influencers have, there are many critical voices that speak out to criticize all these changes and the new ways of buying and behaviours we see in consumers.

However, and even if it is true that we all have experienced changes since the Internet became popular and a daily tool, this critics ignore an important fact: we may have changed the means but we have not changed the bottom-line message. Specially if we take into account that advertisement have existed for a long time.

The only difference is that today the way of promoting a product or service is much faster, much more collaborative and much more direct. But it does not mean it is worse. On the contrary, we are heading to a more dynamic world where everybody will be connected and where we will be constantly updated.

And, finally, we are witnessing a change in industry (almost a revolution) that is already making our lives better, even if it means that social media is the new way of communicating with brands.

Culture and Lifestyle

Do you want to surprise a special someone?

Published

3 months ago

August 29, 2024

Andra Tudor

Precious and semi-precious stones have been highly valued throughout human history, not only because they are expensive, often symbolising status and luxury, but also because of their great symbolism—many even attribute mystical properties to them. Their indescribable beauty, powerful symbolic value, and economic worth make gifting gems a gesture full of meaning when you want to surprise and delight a loved one. Typically, precious stones are exquisitely set in jewellery—be it a ring, earrings, bracelets, or necklaces—becoming family treasures passed down through generations.

How to choose the perfect gem

The first thing to consider is who the gemstone is for and the occasion on which it will be given. One common occasion for gifting a gem is during a wedding proposal, traditionally in an engagement ring.

It’s essential to consider the recipient’s tastes, whether they love to wear standout pieces or prefer something more discreet. The quality of the gem is crucial, especially if this gift is meant to mark an important moment. For this reason, it should be purchased from reputable places with the best advice—two key aspects that define the store whynotgems, based in Madrid, Spain. Here, they don’t just sell gems commercially; they are passionate about them, putting in supreme effort and dedication, making a significant difference in the industry. The experts at WhyNotGems are constantly travelling around the world to acquire the finest stones, which they then offer to their clients with the most competitive quality-price ratio. They have a versatile online store offering a wide variety of gems, jewellery, and settings to choose from, tailored to individual tastes and preferences.

Another essential aspect to consider when picking a gem is the budget. The price range is very broad, depending on the size, quality, and type of gem. Diamonds, commonly used in engagement rings, are generally the most expensive. Some opt for more affordable but equally beautiful options, such as emeralds, sapphires, topazes, and rubies, which also vary in price depending on their quality and the jewellery in which they are set.

Some characteristics that denote the quality of a stone include its lack of imperfections, vivid colour, and clear transparency. This not only enhances its beauty but also ensures its longevity.

Gems and their meanings

When gifting a stone to a loved one, you’re expressing something. They are more than just a beautiful adornment; they carry significant meaning, so it’s important to understand their symbolism to let the gift speak for itself. For example, diamonds are associated with eternal love, which is why they are the traditional stone for engagements. Sapphires, with their characteristic deep blue, symbolise nobility and loyalty and are often exchanged between friends and family. When you give this gem to a loved one, it conveys that you greatly value your relationship, whether it’s a friendship or family bond. It also signifies a desire to protect the other person during difficult times. Those who love passionately tend to choose rubies, with their characteristic deep red. These gems are typically gifted on wedding anniversaries, as they denote the intensity of a feeling that grows over time.

It’s important to remember that the meanings of stones vary according to individual cultures and beliefs. Some people place more weight on the metaphysical properties of gems, while others are simply enchanted by their aesthetic appeal. Either way, giving a stone will always be a great way to please a loved one on a special occasion.

In conclusion, gifting a gemstone is more than just giving a beautiful piece of jewellery; it’s a timeless gesture filled with deep meaning and thoughtfulness. Whether chosen for its symbolism, aesthetic appeal, or as a treasured keepsake, a gem is a perfect way to express love, appreciation, and commitment to someone special.

Culture and Lifestyle

The visionary Spanish artist makes a milestone in the art industry and human science

Published

2 years ago

December 12, 2022

Andra Tudor

The art industry is buzzing with the incredible news of a Spanish artist, Eduardo Vidal, who has achieved an unparalleled milestone in both art and human science. His work can be described as visionary, a term that only few artists are able to live up to. While his works have been featured in some of the world’s most prestigious galleries and museums, Eduardo Vidal art remains humble about his talent.

Eduardo Vidal has developed an original style that blurs the lines between surrealism and minimalism. He uses color theory to create pieces that are both complex yet simple at the same time; he also combines techniques from traditional painting with modern digital technology to create intricate designs. His work is praised for its innovative approach which speaks directly to viewers’ emotions and encourages them to think differently about the world around them.

Art Industry Impact

Art has been a form of expression for centuries, and it continues to be an important part of our culture today. In recent years, the art industry has seen tremendous growth and development as more people turn to art as a means of communication. One artist who is making waves in the industry is Spanish visionary artist Miguel Molinez. He recently achieved a milestone that could have long-term implications not just for the art world, but also for human science.

Molinez’s innovative technique combines the traditional principles of painting with modern digital technology, creating unique works that have captivated audiences around the world. His creative approach to creating artwork has yielded ground-breaking results in both aesthetics and scientific accuracy. His most recent project which involved recreating an ancient historical moment using light was so successful that it could open up new possibilities in terms of exploring our past through visual arts.

Human Science Revolution

The Spanish artist, Carlos Bermejo, has just made a monumental breakthrough in the art and science worlds. His unique approach to incorporating elements of human science into his artwork is revolutionizing the way people think about art. With an emphasis on connecting human emotion and experience with scientific models, he is paving the way for a new era of expressionism.

Bermejo’s latest masterpiece incorporates theoretical physics principles to explore the relationship between time and space. This ambitious project has gained global attention as it bridges both art and science by exploring how humans interact with their environment on an individual level. His work provides a platform for viewers to consider their own place within this world by reflecting on its beauty, mystery, and complexity.

The conclusion of the article regarding Spanish artist’s milestone has been monumental. Spanish visionary artist, Eduardo Vidal, has made a lasting mark on the art industry and human science alike. This new milestone is considered groundbreaking, as it has observed the way humans interact with their environment by utilizing scientific principles and innovative techniques to create meaningful works of art.

Eduardo Vidal success in this field proves that there are no boundaries when it comes to creating meaningful works of art. Through his work, Eduardo Vidal was able to bring together different disciplines such as science and art, highlighting how intricately intertwined they truly are. The impact of his contribution is undeniable; not only has he created incredible works of art, but he also helped bridge the gap between creative fields and opened up new possibilities for exploration in the future.

Culture and Lifestyle

Spend All Your Time Online? Hobbies That’ll Get You More Hands On

Published

2 years ago

September 19, 2022

Andra Tudor

If you find yourself always online, it’s best to turn off the computer or phone and find something else to do. However, that’s a lot easier said than done! But if you’ve got a hands-on hobby in your back pocket, you’ll always have something fun and practical to turn to when you get bored.

Staring at a screen all day isn’t healthy for you, and it’s good to find real ways to rest your eyes and get outside a bit more. As such, here are some ideas regarding the kinds of hobbies that’ll help you find enjoyment in things other than what’s going on online.

Woodworking

If you’ve ever fancied yourself as a carpenter, this is the first step on your journey to putting huge items of furniture together for your own home. Get a bit of wood, get a carving knife, and see how you can manipulate the material to make something interesting. Take precautions and protect your hands, but have fun at the same time. And while you’ve not got a woodworking shop yet, even just a small set of tools can help you whittle your way to new cutlery, decorative figurines, and incredibly personal birthday and anniversary presents.

Building Models

Miniatures are a very popular hobby, and all thanks to the time and love we have to put into making them. And when you’re a fan of building your own models, you can move into other item builds, such as attaching 80 lower receiver jigs to a rifle project of your own. But to get started, all you need is a set of models to crack open, snip off, and glue together. Once you’re done with this, you can start painting them and even put together your own playing team. It’s not just a one step hobby you can then display in a cabinet – there’s a lot of nuance to explore.

Gardening and Landscaping

Gardening is a totally free hobby to pick up if you’ve already got a garden. You can take cuttings from bushes, trees, and plants that you see out and about and then try to cultivate the same greenery in your own garden. Indeed, it’s a great way to blow off steam as well as get your hands dirty, which is something a screen just won’t allow! But if you prefer cutting back in the garden, you can try out landscaping instead, which will help you to design the outdoor space you’ve always wanted to relax in.

Bake Your Own Bread

Baking is one of the best hands-on hobbies out there. Why? Because you get to eat something when you’re finished. And baking bread is quite the artform, so you’ll need to really brush up on your skills here. Plus, a freshly baked loaf every morning is always something to look forward to – it’s just the cleaning that’s annoying!

If you’re always online, it’s time to break the habit! Get out and remind yourself there are other things to enjoy.